“SEO” is the biggest buzzword for webmasters and website owners. SEO, or search engine optimization, is simply the process of increasing the visibility of the website or web page in a search engine’s search results, creating more traffic. Which means that when you appear higher and more frequently in the search list, there is an equally high chance that you will get visitors. For marketing and business, the more traffic a website can get, the more likely it is to have a lot of sales.

The process of optimizing a site began in the mid-1990s. Here’s how the process works, the “spider” crawls across the web to collect as many pages as its many legs can get. The search engine then uses its algorithm (ranking formula) to establish the consistency of the pages that the “spider web” collects.

Doing SEO on your own can be a difficult task, especially if it is your first time. However, there are SEO services available online that you can hire to help you optimize your website. SEO submission services will help you boost your webpage to the top of search results. If you’re eager to learn the process and do the optimization on your own, here are some simple SEO tips to help you improve your web page’s visibility:

1) blog – One way to expand your network is through blogs. Make a blog and create some good content that will entice people to follow you. Use free blog hosting like Blogger, Blog.com and WordPress or buy a new domain and web hosting. WordPress websites are good search engines to attract crowds. Use it to your advantage.

2) Provide interesting and quality content – Get more people to link to your site by adding excellent quality content. Write something new. Make sure the articles are unique and fresh, which will give readers a reason to visit your website regularly.

3) Keywords are the key – Get keywords or keyword phrases in your text and titles. You can also use it for excerpts, meta tags, or meta descriptions. However, use it with caution. Google may mark your post as spam if it contains too many keywords. Use it wisely.

4) SEO plugin – The all-in-one SEO plugin can be used to make your web pages and post titles as well as descriptions more friendly to search engines and readers. Use the Scribe plugin to optimize the content of your web page. It will give your content a score and help you improve it.

5) Check the performance of your site.Make sure it’s in top condition, so it loads fast. Remember that the types and number of plugins you use can affect your site and can slow it down. Avoid using images and large files like flash, slideshows, and galleries on your landing page. Minimalist web designs are more SEO friendly.

6) Share on social networks-Link your content with Twitter, Facebook, Google+ and other social sites and get even more chances to drive traffic to your site. You can also share and upload your content to other web 2.0 network shares like Scribd and YouTube.

7) Use catchy headlines –Make your permalink go with the title of your post. Avoid the title that does not say much about the content of the article. Catchy headlines are also effective in enticing people to read your content.

8) Use real terms.When writing your articles, make sure you use proper syntax, grammar, and sentence structure. Articles must make sense and convey an appropriate context. Do not write content that is not relevant to the topic of your website.

9) The same goes for the image you upload. Give your image a name and a title tag. Although your computer might initially call it DCS 369 when loading it, you can always change it later.

10) Guest Post –Find relevant sites for your website. Ask those sites if they accept guest posts for link exchange. Remember, choose only those sites that have a high Page Rank (PR 1-10). Don’t post on the sites that are de-indexed or penalized by Google, otherwise if you get caught it will be useless and could also affect your site’s reputation and current ranking.

Make sure search engines have known and indexed your web pages or site. One way to do this is by submitting SEO, which will enter your site in the search box of different search engines. You can submit your website URL to various SEO submission services on the internet, where they register your site in the web directory. They are mostly free. Some SEO submission services also offer site review and evaluation, giving you tips on how to promote and advance your site for higher visibility and more random visitors. SEO services are your partner in increasing your site traffic.