Exclusive insurance leader; Just so we’re all on the same page, an exclusive insurance lead is a lead that has been generated exclusively for you or your business and will not be resold or redistributed to another person or business.
Online insurance leads-Most insurance leads are generated online through banner ads and affiliate websites, and therein lies the problem. Since internet marketing has become so competitive for the insurance industry, companies are using a network of websites to run cost-per-click campaigns like Google AdWords or run banner ads. I have seen these ads even offering free Ipods if you participate by filling in your information. Since the websites that collect this information are not the sole property of the lead generation company, the leads are typically distributed to several different recipients. Another big problem we see with internet lead generation is that online shoppers are more competitive by nature. If the consumer has visited a website to inquire about insurance, it is likely that they have been to other sites looking for comparable rates. This means that by the time you get the lead and try to schedule an appointment, the prospect will be contacted by other insurance agents. The last problem with Internet lead generation is that the leads are not pre-qualified and most of the time they do not have credibility. Online lead generation is such a simple process that anyone can fill out a submission form, but that doesn’t mean you’re qualified or genuinely interested. This may be an extreme example, but my 8-year-old niece clicks on those same banner ads and fills them up all the time.
Insurance Mailing List Leads- Sending postcards and snail mail advertisements is one of the oldest forms of marketing and it has its ups and downs too. First of all, mailing list conversion rates are the lowest in the industry, with the highest rate being .01%. Fortunately, the cost is so low that you can still see a profitable ROI (return on investment). You can send tens of thousands of emails for just a penny each. Again, the main problem is unique. Most email ends up in the trash before the recipient has a chance to see it, hence the nickname spam. However, there are people who actually read these types of ads and if they respond to one, they will most likely respond to other emails as well. Lastly, they are not pre-qualified, as this can only be done through telemarketing and this is also the only way to generate a truly unique insurance lead.
Exclusive Insurance Leadsare generated through telemarketing. Telemarketing insurance leads not only gives you the opportunity to pre-screen and pre-qualify each lead, it is also the only way to guarantee that the lead will be a unique insurance lead. Some call centers that arrange insurance quotes add a qualifying question to make sure the lead is not currently in conversations with other insurance agents and, if written into the contract, the company will not resell the same lead to any other agent. insurance. With telemarketing, you catch the prospect before they’ve had a chance to shop around, remember, it’s not them, who are looking for you in this scenario, it’s you who’ve had a chance to get in touch before they fill out any forms. shipping online or reply. send by e-mail. Telemarketing is also an amazing way to make sure every lead is qualified. With a series of questions, you can filter out any unwanted leads you know will end up dead leads. For example, age, health status, income, and other demographic information. Make sure you find the right call center and make sure they offer 100% on your scheduled appointments. The Lead Tree, LLC offers exclusive guaranteed insurance leads and guaranteed insurance appointment setting.
